Digital signage is starting to pop up all over the place. Problem is, most consumers—as well as many ad buyers and potential deployers—don't even realize it. People see it every day without grasping its presence and power.
They say that a picture is worth a thousand words, Digital Signage developed an infographic that shows, in a simple, easy-to-follow way, how digital signage really is everywhere, and how it can touch the average consumer multiple times throughout the course of her day. For instance, one Arbitron study shows that 70 percent of Americans are exposed to place-based video screens every month, and 52 percent are every week.
Click to see the full-size digital signage infographic. It shows just how pervasive and powerful digital signage really is.